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Peter Ubel as a physician wrote this book on the emerging field of nudging paternalism, a perfect reading after "Nudge". |
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GuyKawasaki has a number of powerpoint-slides-turned-books, easy to read and browse, on entrepreneurship and startups, among them Art of the Start. Worth reading through to gauge or monitor your own initiatives. |
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Jonah Lehrer offers a very readable introduction to behavioral psychology along the lines of Nudge or Predictably Irrational. CD and Kindle audiobook available. |
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Random notes while skimming through Kevin Hogan's other books. |
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Notes from attending the Cornell CES sponsored Global Innovation and Entrepreneur workshop. |
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Recently there had been a surge of the number of books in positive psychology, not so much the positive attitude self-help type, but investigations to what makes people happy, fulfilled, etc. |
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